Now is not the Time for Advisors to Cut Back on Their Marketing
In 2018, volatility in the stock market returned with a vengeance, catching most investors and many advisors off guard. Advisors, who have experienced at least a couple of market cycles, understand that volatility is normal and market pullbacks are temporary, which is why they advise their clients to exercise patience and discipline in staying the course with their long-term strategies. Yet, the record outflows from equity funds over the last...